SHAKIROVA DILFUZA TULKUNOVNA. WAYS OF DEVELOPING BRANDING PROCESS IN HIGHER EDUCATIONAL INSTITUTIONS. Innovation Science and Technology, Tashkent, Uzbekistan, v. 1, n. 2, p. 48–52, 2025. DOI: 10.5281/zenodo.17417821. Disponível em: https://www.ist-journal.uz/index.php/IST/article/view/41. Acesso em: 15 oct. 2026.