THE INTERRELATIONSHIP BETWEEN SUSTAINABLE TOURISM AND CULTURAL HERITAGE: THE CHALLENGE OF MAINTAINING BALANCE
DOI:
https://doi.org/10.5281/zenodo.19425483Keywords:
sustainable tourism, cultural heritage, tourism management, community engagement, conservation strategiesAbstract
The connection between cultural heritage conservation and sustainable tourism is examined in this article. It
analyzes the historical, environmental, and financial aspects of sustainable tourism, highlighting the conflict between
growth in tourism and cultural heritage protection. The study identifies crucial factors that affect sustainability results
by using a mixed-methods methodology, which combines quantitative surveys of travelers and tourism organizations
with qualitative interviews of local stakeholders. Results demonstrate that although tourism improves local economies,
it frequently puts strain on cultural sites, causing degradation in due to the lack of adequate management. Adaptive
conservation techniques, tourist education, and community engagement are the main topics of policy suggestions
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